/* ════════════════════════════════════════════
   azulmedia. — Sistema visual web
   Basado en el Manual Visual de Marca 2026
   ════════════════════════════════════════════ */

/* Nexa: coloca los archivos en /assets/fonts (ajusta nombres si difieren) */
@font-face{
  font-family:'Nexa';
  src:url('../assets/fonts/Nexa-Bold.woff2') format('woff2'),
      url('../assets/fonts/Nexa-Bold.otf') format('opentype');
  font-weight:700 800;font-display:swap;
}
@font-face{
  font-family:'Nexa';
  src:url('../assets/fonts/Nexa-Regular.woff2') format('woff2'),
      url('../assets/fonts/Nexa-Regular.otf') format('opentype');
  font-weight:300 500;font-display:swap;
}

:root{
  --navy:#032272;
  --vivid:#345af7;
  --claro:#329eff;
  --ink:#0a0a0a;
  --mist:#efefef;
  --line:#e4e7f2;
  --muted:#5d6472;
  --accent:var(--vivid);
  --sans:'Nexa','Poppins',system-ui,sans-serif;
  --serif:'Playfair Display',Georgia,serif;
  --max:1180px;
}
body.div-media   {--accent:var(--vivid)}
body.div-estudio {--accent:var(--claro)}
body.div-academia{--accent:var(--navy)}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  font-family:var(--sans);color:var(--ink);background:#fff;
  font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}

::selection{background:var(--accent);color:#fff}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:4px}

/* ───────── Tipos ───────── */
.eyebrow{
  font-size:11px;letter-spacing:.24em;text-transform:uppercase;
  font-weight:700;color:var(--accent);display:block;margin-bottom:14px;
}
h1,h2,h3{font-weight:800;letter-spacing:-0.015em;line-height:1.08}
h2{font-size:clamp(30px,4.5vw,46px)}
h3{font-size:20px}
.serif-accent{font-family:var(--serif);font-style:italic;font-weight:600}
.lead{font-size:18px;color:var(--muted);max-width:560px}

/* ───────── Navegación ───────── */
.nav{
  position:sticky;top:0;z-index:100;background:rgba(255,255,255,.92);
  backdrop-filter:blur(12px);border-bottom:1px solid var(--line);
}
.nav-inner{
  max-width:var(--max);margin:0 auto;padding:16px 24px;
  display:flex;align-items:center;justify-content:space-between;gap:20px;
}
.nav-logo img{height:26px;width:auto}
.nav-links{display:flex;align-items:center;gap:28px;list-style:none}
.nav-links a{
  font-size:14px;font-weight:600;color:#333;transition:color .15s;
  padding:4px 0;border-bottom:2px solid transparent;
}
.nav-links a:hover{color:var(--accent)}
.nav-links a.active{color:var(--accent);border-bottom-color:var(--accent)}
.nav-links a.btn,.nav-links a.btn:hover{color:#fff;border-bottom:none}
.btn{
  display:inline-flex;align-items:center;gap:8px;
  font-family:var(--sans);font-weight:700;font-size:14px;
  padding:12px 24px;border-radius:999px;border:none;cursor:pointer;
  background:var(--accent);color:#fff;transition:transform .15s,filter .15s;
}
.btn:hover{transform:translateY(-1px);filter:brightness(1.08)}
.btn.ghost{background:none;color:var(--ink);border:1.5px solid var(--ink)}
.btn.ghost:hover{background:var(--ink);color:#fff}
.btn.small{padding:9px 18px;font-size:13px}
.nav-burger{display:none;background:none;border:none;cursor:pointer;font-size:26px;line-height:1}

/* ───────── Hero (inicio) ───────── */
.hero{padding:90px 0 70px;position:relative;overflow:hidden;background:var(--mist)}
.hero-mark{
  font-family:'Nexa',var(--sans);font-size:clamp(64px,13vw,170px);
  font-weight:700;line-height:.92;letter-spacing:-0.02em;
}
.hero-mark .w2{color:var(--accent);transition:color .4s}
.hero-mark .dot{color:var(--accent);transition:color .4s}
.hero-sub{
  font-family:var(--serif);font-style:italic;font-size:clamp(17px,2.2vw,22px);
  color:var(--navy);margin-top:26px;
}
.hero-ctas{display:flex;gap:14px;margin-top:36px;flex-wrap:wrap}

/* ───────── Hero de división ───────── */
.hero-div{padding:90px 0 70px;background:var(--mist)}
.hero-div .hero-logo{height:clamp(42px,7vw,74px);width:auto;margin-bottom:30px}
.hero-div h1{font-family:'Nexa',var(--sans);font-weight:700;font-size:clamp(34px,5.5vw,58px);max-width:820px}
.hero-div h1 em{font-family:var(--serif);font-weight:600;color:var(--accent)}
.hero-div .lead{margin-top:20px}

/* ───────── Secciones ───────── */
section{padding:90px 0}
section.alt{background:var(--mist)}
.sec-head{margin-bottom:54px;max-width:640px}
.sec-head p{color:var(--muted);margin-top:14px}

/* ───────── Tríada (inicio) ───────── */
.triad{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.tcard{
  border:1px solid var(--line);border-radius:18px;padding:36px 30px;
  display:flex;flex-direction:column;gap:16px;background:#fff;
  transition:transform .2s,box-shadow .2s,border-color .2s;
}
.tcard:hover{transform:translateY(-4px);box-shadow:0 18px 44px rgba(3,34,114,.1);border-color:var(--tc)}
.tcard img{height:24px;width:auto;align-self:flex-start}
.tcard h3{margin-top:6px}
.tcard p{color:var(--muted);font-size:15px;flex:1}
.tcard .tlink{font-weight:700;font-size:14px;color:var(--tc)}
.tcard .tlink::after{content:' →'}
.tcard.media   {--tc:var(--vivid)}
.tcard.estudio {--tc:var(--claro)}
.tcard.academia{--tc:var(--navy)}

/* ───────── Valores ───────── */
.values{background:var(--vivid);color:#fff}
.values .eyebrow{color:#fff;opacity:.85}
.values h2{color:#fff}
.vgrid{display:grid;grid-template-columns:repeat(auto-fit,minmax(210px,1fr));gap:34px;margin-top:50px}
.vitem h3{font-size:17px;margin-bottom:8px}
.vitem p{font-size:14px;opacity:.88;line-height:1.55}
.values .yr{
  font-weight:800;font-size:clamp(90px,16vw,190px);line-height:1;
  opacity:.16;letter-spacing:-0.02em;margin-top:60px;
}

/* ───────── Servicios / features ───────── */
.feat-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(250px,1fr));gap:22px}
.feat{
  border:1px solid var(--line);border-radius:16px;padding:28px 26px;background:#fff;
}
.feat .fnum{
  font-family:var(--serif);font-style:italic;font-weight:600;
  color:var(--accent);font-size:15px;display:block;margin-bottom:10px;
}
.feat h3{font-size:17px;margin-bottom:8px}
.feat p{font-size:14px;color:var(--muted)}

/* ───────── Precios ───────── */
.pricing{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:22px;align-items:stretch}
.plan{
  border:1px solid var(--line);border-radius:20px;padding:36px 30px;background:#fff;
  display:flex;flex-direction:column;
}
.plan .btn{align-self:stretch;justify-content:center;text-align:center}
.plan.featured{border:2px solid var(--accent);position:relative}
.plan.featured .flag{
  position:absolute;top:-13px;left:30px;background:var(--accent);color:#fff;
  font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;
  padding:5px 14px;border-radius:999px;
}
.plan h3{font-size:19px;letter-spacing:-0.01em;line-height:1.25}
.plan .pdesc{font-size:14px;color:var(--muted);margin-top:8px;line-height:1.55}
.plan .price{
  display:flex;align-items:baseline;gap:5px;flex-wrap:nowrap;white-space:nowrap;
  margin:20px 0 2px;font-weight:800;font-size:clamp(20px,1.9vw,24px);
  letter-spacing:-0.01em;line-height:1;
}
.plan .price small{font-size:12.5px;font-weight:600;color:var(--muted);letter-spacing:0}
.plan ul{list-style:none;margin:22px 0 28px;flex:1;display:flex;flex-direction:column;gap:10px}
.plan li{font-size:14px;line-height:1.55;padding-left:22px;position:relative}
.plan li.ssd-note{color:var(--muted);font-size:13px}
.plan li.ssd-note::before{content:'•';color:var(--muted)}
.plan li::before{content:'✓';position:absolute;left:0;color:var(--accent);font-weight:700}
.pricing-note{margin-top:26px;font-size:13px;color:var(--muted);text-align:center}

/* ───────── Contacto / newsletter ───────── */
.contact-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:60px;align-items:start}
form{display:flex;flex-direction:column;gap:14px}
.frow{display:grid;grid-template-columns:1fr 1fr;gap:14px}
label.fl{font-size:12px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--muted)}
input,textarea,select{
  font-family:var(--sans);font-size:15px;color:var(--ink);
  border:1.5px solid var(--line);border-radius:10px;padding:13px 15px;
  background:#fff;width:100%;transition:border-color .15s;
}
input:focus,textarea:focus,select:focus{outline:none;border-color:var(--accent)}
textarea{min-height:120px;resize:vertical}
.newsletter{
  background:var(--navy);color:#fff;border-radius:22px;padding:44px 40px;
}
.newsletter h3{font-size:24px}
.newsletter .serif-accent{color:var(--claro)}
.newsletter p{font-size:14px;opacity:.85;margin:12px 0 22px}
.newsletter form{flex-direction:row;gap:10px}
.newsletter input{border:none}
.newsletter .btn{background:var(--claro);white-space:nowrap}
.wa-block{margin-top:30px;display:flex;align-items:center;gap:14px}
.wa-block .btn.wa{background:#25d366}

/* ───────── WhatsApp flotante ───────── */
.wa-float{
  position:fixed;right:22px;bottom:22px;z-index:90;
  width:56px;height:56px;border-radius:50%;background:#25d366;
  display:flex;align-items:center;justify-content:center;
  box-shadow:0 10px 26px rgba(0,0,0,.22);transition:transform .15s;
}
.wa-float:hover{transform:scale(1.07)}
.wa-float svg{width:30px;height:30px;fill:#fff}

/* ───────── CTA banda ───────── */
.cta-band{background:var(--ink);color:#fff;text-align:center}
.cta-band h2{color:#fff;max-width:760px;margin:0 auto}
.cta-band h2 em{font-family:var(--serif);font-weight:600;color:var(--claro)}
.cta-band .btn{margin-top:34px}

/* ───────── Footer ───────── */
footer{background:#fff;border-top:1px solid var(--line);padding:56px 0 34px}
.f-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:40px}
.f-grid img{height:24px;width:auto;margin-bottom:16px}
.f-grid p{font-size:13.5px;color:var(--muted);max-width:260px}
.f-grid h4{font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);margin-bottom:14px}
.f-grid ul{list-style:none;display:flex;flex-direction:column;gap:9px}
.f-grid ul a{font-size:14px;font-weight:500}
.f-grid ul a:hover{color:var(--accent)}
.f-bottom{
  margin-top:46px;padding-top:22px;border-top:1px solid var(--line);
  display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap;
}
.f-bottom span{font-size:12.5px;color:var(--muted)}
.dots{display:flex;gap:5px}
.dots i{width:10px;height:10px;border-radius:50%}
.dots i:nth-child(1){background:var(--vivid)}
.dots i:nth-child(2){background:var(--claro)}
.dots i:nth-child(3){background:var(--navy)}

/* ───────── Reveal ───────── */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .6s ease,transform .6s ease}
.reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .reveal{opacity:1;transform:none;transition:none}
  .hero-mark .w2,.hero-mark .dot{transition:none}
}

/* ───────── Responsive ───────── */
@media (max-width:960px){
  .triad{grid-template-columns:1fr}
  .pricing{grid-template-columns:1fr}
  .contact-grid{grid-template-columns:1fr;gap:40px}
  .f-grid{grid-template-columns:1fr 1fr}
}
@media (max-width:720px){
  .nav-links{
    display:none;position:absolute;top:100%;left:0;right:0;
    background:#fff;border-bottom:1px solid var(--line);
    flex-direction:column;align-items:flex-start;padding:18px 24px;gap:16px;
  }
  .nav-links.open{display:flex}
  .nav-burger{display:block}
  .frow{grid-template-columns:1fr}
  .newsletter form{flex-direction:column}
  section{padding:64px 0}
}

/* ── Valor destacado ── */
.vitem.hero-value{
  grid-column:1 / -1;background:rgba(255,255,255,.12);border-radius:16px;
  padding:26px 28px;border:1px solid rgba(255,255,255,.25);
}
.vitem.hero-value h3{font-size:22px}
.vitem.hero-value p{font-size:15px;max-width:640px}

/* ── Etiqueta próximamente ── */
.soon{
  display:inline-block;vertical-align:middle;margin-left:8px;
  font-size:10px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;
  background:var(--navy);color:#fff;border-radius:999px;padding:4px 10px;
}
.hero-div .soon{font-size:12px;padding:6px 14px;margin:0 0 22px;display:inline-block}

/* ── Franja de roles del equipo (agencia) ── */
.team-pitch{
  background:var(--ink);color:#fff;border-radius:22px;padding:46px 44px;margin-bottom:26px;
}
.team-pitch h3{font-size:clamp(22px,3vw,30px);line-height:1.25;max-width:720px}
.team-pitch h3 em{font-family:var(--serif);font-weight:600;color:var(--claro);font-style:italic}
.team-pitch p{color:#cfd3da;font-size:15px;margin-top:14px;max-width:640px}
.roles{display:flex;flex-wrap:wrap;gap:10px;margin-top:26px}
.roles span{
  font-size:12.5px;font-weight:600;border:1px solid #3a3a3e;border-radius:999px;
  padding:8px 16px;color:#e8e9ec;
}
@media (max-width:720px){.team-pitch{padding:32px 26px}}

/* ── Galería del estudio ── */
.gallery{columns:3;column-gap:14px}
.gallery a{display:block;margin-bottom:14px;border-radius:14px;overflow:hidden;break-inside:avoid;position:relative}
.gallery img{width:100%;height:auto;display:block;transition:transform .35s ease}
.gallery a:hover img{transform:scale(1.035)}
@media (max-width:960px){.gallery{columns:2}}
@media (max-width:560px){.gallery{columns:1}}

/* ── Lightbox ── */
.lb{
  position:fixed;inset:0;z-index:200;background:rgba(4,8,26,.94);
  display:none;align-items:center;justify-content:center;padding:30px;
}
.lb.open{display:flex}
.lb img{max-width:92vw;max-height:88vh;border-radius:10px;box-shadow:0 30px 80px rgba(0,0,0,.5)}
.lb button{
  position:absolute;background:none;border:none;color:#fff;cursor:pointer;
  font-size:34px;line-height:1;padding:14px;opacity:.75;transition:opacity .15s;
  font-family:var(--sans);
}
.lb button:hover{opacity:1}
.lb .lb-close{top:16px;right:20px}
.lb .lb-prev{left:14px;top:50%;transform:translateY(-50%)}
.lb .lb-next{right:14px;top:50%;transform:translateY(-50%)}

/* ══════════ Pop-up de gracias ══════════ */
.modal-gracias{
  position:fixed;inset:0;z-index:9999;
  display:flex;align-items:center;justify-content:center;
  background:rgba(3,34,114,.55);backdrop-filter:blur(6px);
  opacity:0;pointer-events:none;transition:opacity .3s ease;
  padding:20px;
}
.modal-gracias.open{opacity:1;pointer-events:auto}
.modal-gracias[hidden]{display:none}
.mg-card{
  background:#fff;border-radius:18px;max-width:420px;width:100%;
  padding:42px 34px 36px;text-align:center;
  box-shadow:0 30px 80px rgba(3,34,114,.35);
  transform:translateY(14px) scale(.97);transition:transform .3s ease;
}
.modal-gracias.open .mg-card{transform:translateY(0) scale(1)}
.mg-icon{color:var(--accent);margin-bottom:16px;display:inline-block}
.mg-icon svg path{stroke-dasharray:48;stroke-dashoffset:48;transition:stroke-dashoffset .5s ease .25s}
.modal-gracias.open .mg-icon svg path{stroke-dashoffset:0}
.mg-card h3{font-size:1.45rem;color:var(--navy);margin:0 0 8px;line-height:1.25}
.mg-card p{color:var(--muted);margin:0 0 24px;font-size:1rem}


/* ══════════ Carrusel de trabajos (reel) ══════════ */
.reel-band{overflow:hidden;margin-top:60px;
  -webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);
  mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);
}
.reel-track{display:flex;gap:14px;width:max-content;will-change:transform;
  animation:reel-scroll 45s linear infinite;
}
.reel-band:hover .reel-track{animation-play-state:paused}
.reel-track video,.reel-track img{
  height:240px;width:auto;max-width:none;border-radius:14px;object-fit:cover;
  flex:none;display:block;background:rgba(255,255,255,.08);
}
.reel-track a{flex:none;display:block}
.reel-light .reel-track video,.reel-light .reel-track img{background:var(--line)}
@keyframes reel-scroll{to{transform:translateX(-50%)}}
@media (max-width:720px){.reel-track video,.reel-track img{height:170px}}
@media (prefers-reduced-motion:reduce){.reel-track{animation:none}}